Welcome to We R BLK Wealth, a trailblazing brand that champions the creation and perpetuation of generational wealth within the Black community. Founded in 2022 by dynamic duo Anthony J Griffin and Douglas Young, we are more than just a brand – we are a movement.

We R BLK Wealth is built on the belief that generational wealth extends beyond monetary riches. It encompasses a wealth of knowledge, wisdom, health, faith, family, and education. We strive to inspire and empower individuals, particularly those within Historically Black Colleges and Universities (HBCUs), who are paving the way for this expansive definition of generational wealth.

Our mission is to uplift the concept of wealth within the Black community, shifting the narrative from simple financial gain to a broader perspective. We stand for the cultivation of a holistic wealth mindset that encapsulates spiritual richness, educational excellence, health consciousness, and strong familial bonds.

As a brand, we carry a powerful message – a message that resonates with our community and echoes the strength, resilience, and potential that lies within each individual. When you purchase our brand, you don't just wear apparel; you wear a promise, a commitment to the betterment of your own life and the lives of future generations.

We invite you to join our movement, to proudly wear our brand and embody the spirit of our message. Together, we are building a legacy of empowerment, enlightenment, and elevation. We are not just creating wealth; we are redefining it. We are We R BLK Wealth.